At this point, you may be thinking, “But why would I invest in someone else's business instead of building mine? Doesn't that mean I don't own my business?”. Maybe in other words, but something along those lines. The truth is, all things considered, investing in a franchise is usually a lot better. In fact, according to a report by the Brazilian Franchise Association, the sector had more than 30.350876 USD in revenue in 2020. Here are some of the advantages of choosing a franchise over starting from scratch:

Those who think that it is only possible to invest in a franchise with several million accounts are wrong. Just a little research and you'll find several brands available, many of which require almost no investment on your part. Even those who demand more infrastructure can still do very well. Even if you have to pay a franchise fee, you don't even have to deal with half of the red tape required to register your company name, which is by far the most troublesome part up front — the time you can devote to getting it right. as manager.

Do you know the hardest part of being an entrepreneur? Conquer your space. Even if your business is great, convincing the public to vote for your product and getting everyone to remember your name is tough work, and it's never guaranteed. That's why most companies close within the first year. On the other hand, you skip all this part with investing in a franchise, because you will be able to rely on an established brand immediately. It is still necessary to invest in local advertising, but the branding work, the most complex, is up to the franchisor.

Speaking of franchisor work, some of the better ones also offer ongoing support to their franchisees, not just some paperwork to sign. Something that makes all the difference if you are a new entrepreneur and you need to learn the basics before your capital starts spinning. This support can come in many forms, such as training, operating systems, marketing consulting, and even feasibility studies. After all, they have more advantages if you are successful in your investment. Not all franchisors have this role, so it's a good idea to choose one that offers this type of assistance.

As we mentioned earlier, starting a business is difficult. Even if you do everything right, there is still a reasonable chance that you will not get a return on your investment. You could end up at zero to zero or you could end up losing. Therefore, it is important to minimize this risk as much as possible. The franchise model is much safer today, both because of the established brand and the orientation. The result is that your chances of getting a good return on investment are much higher.

Of course, to start your business, you must know what type of business you want. And not just chain restaurants and eateries as an option. Just search and you will find franchises in all market areas. However, if you don't have a particular preference for any sector, I recommend one of the three: · Health, beauty and well-being; · Food; · Home and construction. I chose these because they are quite crisis resistant. Even in 2020, the number is quite good, some even increase. After all, everyone needs to eat, live and take care of their health. Regardless of the moment, there will always be customers you can reach out to. After all this talk, I think I made it clear that investing in a franchise is definitely worth it. It's just a matter of finding the best brand and planning accordingly. Did this article help you make the right decision? So share it on your social networks and spread this information!